dumbgtm
TO:
All readers
FROM:
dumbGTM
RE:
One idea at a time, with pictures

Dumb Ideas

I actually put some effort into these pieces. They're mostly human-written and not meant for SEO/AEO. They're real ideas I have from time to time. I also put pictures next to them because I do my thinking on whiteboards, and visuals help grasp concepts quicker.

  1. Idea 002 8 slides

    It's About the Human

    RE: Automation made personalization cheap for everyone, so its value is moving to the parts that are hard to automate: real people. How to put your humans forward, and where the idea breaks.
  2. Idea 001 8 slides

    Marketing and War: The Logic Beyond Clichés

    RE: What Fabius, Operation Uranus and Moltke can teach a GTM team: pick your fights, hit both flanks at once, and give your team the intent instead of a script.